It was the first WNBA game post All-Star Game and Olympic break airing in the afternoon on ABC. Baseball viewership statistics were down 20% from the 2014-15 season. On TNT, in the measurement from 2011-12, NBA viewership is down 40%. most-watched NCAA Tournament game in 10 years, WNBA Viewership & Ratings Growing In 2021, Fans prefer to attend Seattle Storm games on, During the WNBAs first season, the Phoenix Mercury had the highest a, In 2008 the Detroit Shock were the WNBA Champions. The late 90s and early 2000s had some of the highest regular season game best attendance averages to date. It hasnt helped that womens sports came late to the game. And that's across the league's four television-network partners ABC, ESPN, NBA TV, TNT and the highest average since the NBA's 2013-14 season. WNBA games haven't averaged 8,000 fans per game since 2009, and the 2017 figure was down 28.9 percent from the league's all-time high attendance in 1998, which was the WNBA's second season. Englebert reported the average viewership of games rose 68% this season, crediting that largely to a substantial increase in games on the ESPN Network as well as the league's debut on the CBS. The WNBA also welcomed Google as its newest WNBA Changemaker, joining AT&T, Deloitte and Nike. Zoomph data shows the WNBA has a fan base that is nearly two times more female than average, which could mean more purchasing power than more male-centered sports, a strong sign for advertising. A bigger cut for the players means higher subsidies from their benefactor. It seems preposterous now, but only 50 years ago womens high school sports largely did not exist. ", SportsPro, Average TV viewers of the WNBA regular season from 2016 to 2022 (in 1,000s) Statista, https://www.statista.com/statistics/1236723/wnba-regular-season-viewers/ (last visited March 05, 2023), Average TV viewers of the WNBA regular season from 2016 to 2022 (in 1,000s) [Graph], SportsPro, September 21, 2022. For a league that is still focused on growth and evening the playing field, the virtual pandemic season still produced reason for optimism. Profit from the additional features of your individual account. Click the logo and sign up for access to the ESPN Images Library. Please do not hesitate to contact me. The workplace benefits historically marginalized groups enjoy from unionization are well-documented. According to Across the Timeline, average WNBA attendance per team during the regular season in 2021 was 2,388 fans. 3 Minnesota Lynx and the No. The Olympics didnt allow women to run an event longer than 800 meters until the 1972 Games, when the 1,500-meter run was added to the program; meanwhile, the men were also contesting longer distances 3,000-meter steeplechase, 5,000 meters, 10,000 meters and the marathon. Yet their media rights fees are five-to-15 times the WNBAs. TheSeattle Stormled the league in team merchandise sold. It was the most watched Finals series since 2017. 92-59 in Game 3 of the WNBA Finals to win the Championship at Feld Entertainment Center on October 06, 2020 in Palmetto, Florida. The champion Chicago Sky sold out both of their home games during the Finals and ticket . Furthermore, the 2021 NCAA Womens Final Four pulled some of itshighest viewership numbersever. Game 2 was the most watched Game 2 since 2003, peaking with 1 million viewers. The league also reached several milestones including new sponsors, merchandise, distribution, and technology. The WNBA Playoffs will feature a maximum of 19 games, all available across ABC, ESPN, ESPN2 and the ESPN App. Yesterday was a historic day for the @WNBA @nikebasketball released 3new designs for each team and the reveal ERUPTED on social media There were over 17K posts, 646K engagements, and 69 MILLION impressions about the drop Which one is your fave?#WNBA pic.twitter.com/kmj2uNzu0j. The WNBA fails to generate even one percent of the NBA's $8-$9 billion in revenue. Lets first take a look at the last two WNBA Drafts. In comparison, last October's three-game WNBA Finals series featuring the Seattle Storm and Las Vegas Aces averaged 440,000 viewers. The WNBA is riding a wave of momentum former All-Star Adrienne Goodson believes the league hasn't seen since its early days. Business Solutions including all features. It fell by 35% in the key 18-48 demographic. 5 seeded Washington Mystics and the 2022 WNBA leader in assists Natasha Cloud meet the fourth seeded Seattle Storm and the leagues leader in scoring Breanna Stewart on ESPN2 at 10 p.m. Season Type Per Mode. That year, the minimum regular season attendance was on a Wednesday, with, The Miami Sols best highest attended regular season game was July 17, 2002 against the Sacramento Monarchs, with. Candace Parker #3 of the Chicago Sky celebrates with her teammates after winning Game Four of the 2021 WNBA Finals against the Phoenix Mercury on October 17, 2021 at the Wintrust Arena in Chicago, Illinois. Then you can access your favorite statistics via the star in the header. Meanwhile, on the other end of the spectrum, the Los Angeles Sparks reported just 18,319 attendees in 2021. How do you get that bias out of that valuation model? Plum notes the difference in narratives between the two leagues. The 2019 NBA Finals averaged a little more than 20 million viewers per game; the 2019 WNBA Finals averaged about 400,000 viewers per game. The four-game Sky-Mercury WNBA Finals averaged 548,000 viewers across ABC, ESPN and ESPN2, marking the largest audience for the event since the five-game Lynx-Sparks series in 2017 (559K). The NBAs average ticket price is variously reported at between $51 to $89; the WNBAs $17. The latter doesnt produce the same revenues or interest as the mens game (quick, name five of the best LPGA players). It might not be fair, but it is reality. Print Page. Digging into just the ESPN family of networks, regular season games broadcast or streamed averaged 306,000 viewers per game in 2021. Of the eight original teams, only the Los Angeles Sparks, Phoenix Mercury, and the New York Liberty have lasted. 4), and the Chicago Sky (No. Yet that unfortunately was the same night the Clippers lost Game 7 to the underdog Denver Nuggets on ESPN, which earned 5.2 million viewers, a very strong number for the NBA pre-conference finals, Lewis said. @megsterr. Well reveal WNBA viewership by year. NBA games average 2 million TV viewers per game;WNBA games averaged 246,000 viewers during the 2019 regular season, according to Sports Media Watch (well ignore the 2020 season impacted by the pandemic). For example, according to 2019 data from the U.S. Bureau of Labor Statistics, unionized female employees earn 29% more than non-unionized female employees and unionized black employees earn 27% more than non-unionized black employees. Enjoying SportsPro content? IN HISTORIC 25TH SEASON, League Sets Records for Merchandise Sales Online and Social Media Engagement . In, SportsPro. The game took place on a weekday on ESPN (rather than ESPN2) and had no football or NBA competition. You can only download this statistic as a Premium user. The final game for that series averaged 570,000 viewers. Few basketball fans were tuned in to see Peddys shot. The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Industry-specific and extensively researched technical data (partially from exclusive partnerships). Most Super Bowl wins by NFL team 1967-2023, Average ticket price in the NFL by team 2021, FIFA World Ranking: top male soccer teams 2022, Athletic footwear global market share by company 2015, Health & Fitness Clubs - Statistics & Facts, Sporting goods industry in the U.S. - statistics & facts, Research expert covering sports and video gaming, Profit from additional features with an Employee Account. A multi-year deal with Amazon Prime Video made the WNBA the first womens professional sports league to be streamed on Prime Video, with Amazon receiving exclusive streaming rights to 16 WNBA games each season. To use individual functions (e.g., mark statistics as favourites, set Average TV viewers of the WNBA regular season from 2016 to 2022 (in 1,000s) [Graph]. Are you interested in testing our business solutions? The 2021 NBA Playoffs overall (inclusive of Finals) averaged 4.25 million viewers across ABC, ESPN and TNT, up 35% vs. the 2020 postseason. ", Morning Consult, Level of interest in WNBA in the United States as of May 2022, by gender Statista, https://www.statista.com/statistics/1108312/women-national-basketball-association-interest-gender/ (last visited March 05, 2023), Level of interest in WNBA in the United States as of May 2022, by gender [Graph], Morning Consult, May 26, 2022. New York Liberty (No. You can only download this statistic as a Premium user. Through 17 games (ABC, ESPN, ESPN2), the 2021 WNBA Playoffs averaged 367,000 viewers, 63 percent higher than the entire 2020 postseason (226,000 average viewers) and 42 percent higher than 2019 (258,000 average viewers). That means they have an opportunity to keep growing, and are popular online where those fans who do not tune in live. 2023 Players Check out our Player Season Finder to search through the entire history of WNBA player stats using custom criteria. 6 seeded Dallas Wings and former Rookie of the Year Allisha Gray travel to Connecticut and 2021 WNBA MVP Jonquel Jones to take on the third seeded Sun on ESPNU and NBA TV at 8 p.m. As part of the agreement, the league established a new platform, WNBA Changemakers, to attract corporate investment in the league. 3),Aja Wilson(No. (May 26, 2022). Strong Regular Season Growth Despite being virtual as opposed to broadcast live from Nike Headquarters in New York City they are the two most-viewed WNBA Drafts in nearly 20 years. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. Access to this and all other statistics on 80,000 topics from, Show sources information According to Burack, who also cited Nielsen data, TNT's slate of NBA games declined by 19 percent compared to 2019 (from 1.5 million to 1.2 million viewers per game) while ESPN's offerings . July's All-Star Game averaged 734,000 viewers, a 53% increase.. Need Photos? In addition, DICKS Sporting Goods became the largest national retailer for WNBA merchandise, and Buzzer began featuring live content and WNBA League Pass games on its mobile platform in the companys first foray into womens professional sports. Game 1 (Oct. 10, ABC) was the most-viewed opening game of the WNBA Finals since 2017, registering 456,000 viewers and peaking with 547,000. Visit ESPN to view 2022 WNBA stat leaders. More people tuned into the biggest WNBA games this year, even with many more options than usual. 2023 CNBC LLC. The WNBA also welcomed Google as its newest WNBA Changemaker, joining AT&T, Deloitte and Nike and the tech company sponsored 25 games on ESPN as part of the partnership. Because it's time., This is a BETA experience. The league reported 387,000 average viewers last year, up 123 percent from 2019. All Rights Reserved, Pay disparity between NBA, WNBA is a numbers game, Draymond Green, one of those highly paid male players, poured a little gas on the fire, the WNBA has lost an average of $10 million every year it has existed. The Pac-12 and SEC commissioners will be bringing NIL issues to lawmakers, High school girls golf: 3A region recaps, Richfield, Morgan, Union and Judge Memorial claim region titles, High school boys soccer: 3A/2A second round recap from Wednesdays games, It reportedly wont be long until the Mountain West Conference eliminates divisions, Change may be on the way for the transfer portal and college football recruiting. If you buy something from a link on our site, Queen Ballers Club may earn a commission. As a media company, I would align with the WNBAs fan culture on social, Scott said. On the surface, it appears that the women have little argument there is no comparison between NBA and WNBA revenues but first lets understand what WNBA players want. The Sky won their first WNBA championship after beating the Mercury 80-74. The NBA watched the NFL capture an eleven-year deal worth more than $100 billion deal last summer. ET, before the No. Recently, Draymond Green, one of those highly paid male players, poured a little gas on the fire by offering his opinions on the subject (in short, the women shouldnt complain). Meanwhile, the Minnesota Lynx and Phoenix Mercury mostly held steady. The league started the 25th season by introducing its new official game ball by Wilson Sporting Goods through a new multiyear global partnership. 1 Connecticut Sun and the No. A multi-year deal with Amazon Prime Video made the WNBA the first womens professional sports league to be streamed on Prime Video. You cant ask for anything better than to have a 15 percent increase (for the Finals) when the NBA Finals is down 49 percent.. The Washington Capitals are averaging 3.02 goals per game, 2.97 goals against per game, 20.9% on the power play, and 82.4% on the penalty kill. In the leagues previous 25 seasons, a total of just nine regular-season triple-doubles had been recorded with no more than one in a given season. These decreases are what sitcoms experience before cancellation. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. Monday's Game 2 of the ALCS drew 1.88 million . Meanwhile, across Instagram, Facebook, Twitter, YouTube and TikTok,the WNBA set records for social media engagement with 135 million video views and 14.5 million actions. ET. And thats a 7% improvement. Revenues, of course, are not to be confused with profits. The showdown recorded 789,000 viewers, peaking at a million for the primetime presentation. For specifically the WNBA Finals in 2021, the first game of the series (Chicago Sky vs. Phoenix Mercury) peaked with 547,000 viewers, making it the most-viewed opening game of the Finals since 2017. WNBA Moments on Top Shot gave fans the ability to own dynamic in-game moments from WNBA players and legends. There was just more interest because everything has been more available, starting with the college games. 2 seeded Chicago Sky and the reigning Finals MVP Kahleah Copper begin their defense of the WNBA title at home against the seventh seeded New York Liberty and All-Stars Sabrina Ionescu and Natasha Howard on ESPN2 at 8 p.m. I cover the Phoenix Suns as well as the broader NBA and WNBA, PALMETTO, FLORIDA - OCTOBER 02: Breanna Stewart, #30 of the Seattle Storm drives to the basket against A'ja Wilson #22 of the Las Vegas Aces during the first half of Game 1 of the WNBA Finals at Feld Entertainment Center on October 02, 2020 in Palmetto, Florida. Earlier this month, the Women's College World Series three-game championship series between Oklahoma and Florida State averaged 1.84 million viewers on ESPN up 15% from 2019. Currently, you are using a shared account. You need a Statista Account for unlimited access. If you are an admin, please authenticate by logging in again. The WNBA reported a 51% increase in viewership over the regular season in 2020. I just really hope that this is the beginning and there's no backtracking. According to Deadline.com, the New York Knicks and Boston Celtics double-overtime game averaged 1.96 million viewers, topping out at an audience size of 2.87 million late in the game. The latest figures continue a positive start to the season for the WNBA, which saw record ratings in Canada during its opening weekend, including a 325 per cent increase in average viewership. "Average Tv Viewers of The Wnba Regular Season from 2016 to 2022 (in 1,000s). As a Premium user you get access to background information and details about the release of this statistic. But not womens basketball college or pro (according to the NCAA, the average attendance for college basketball for the 2018-19 season was 1,625 for Division I women and 5,650 for Division I men). An NBA Draft . You're joking. Four players logged seven triple-doubles in the regular season. Strauss adds the league's local viewership, too, has sharply declined. (September 21, 2022). Each of Wilson, Stewart and Bird generated more than $600,000 in social value this season, in large part because they were some of the most active athletes on the platform when it came to sharing content from other brands and personalities. I would imagine a majority of people who watch the WNBA are people who watch the NBA, so its going to be a very difficult thing to build an audience when, even if you like (both leagues) equally, youre stepping on a Game 7 and thats going to take precedence, Lewis added.
wnba viewership statistics
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wnba viewership statistics